If you’re putting together an important event, you want it to be experienced by as many individuals as possible. Whether you’re organizing a high end conference or a product announcement, technology gives you unprecedented access to a virtually limitless audience. With new streaming platforms such as YouTube or Facebook Live, it’s easy to connect to your customers, employees, and even potential investors. But remember: the quality of your video is going to have a huge impact on how your audience perceives your brand.
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